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Telogical provides proprietary marketing solutions to help telecom and cable providers add competitive context to their acquisition and retention campaigns.
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Incorporating competitive context into marketing, sales and support processes to increase the effectiveness of customer acquisition and retention efforts.
The Competition Aware Marketing Blog
How Does Telogical Dynamically Calculate Which Competitive Packages Compete Head-To-Head?By Ken Archer Co-Founder & CTO Telogical Systems
Marketing is already hard enough, but most marketers at least know exactly how their products compare to those of the competition. In telecom and cable marketing, however, nothing is simple.
Telogical’s universal product catalog platform is able to dynamically identify not only which competitive packages are most similar, but in some [...]